What was the brief?
To create a fun and lighthearted film promoting the Walkers Whats That Flavour? campaign.
In conjunction with our formidable production partners Off Key World and Freud and Libertine London, Food is Art were commissioned to build a giant depiction of the household Walkers icon Gary Lineker’s head, made entirely from food – and flavour! We directed and shot this video for comic and creative appeal, representing equally the creative, and flavourfully innovative nature of the What’s That Flavour? campaign.